Cold emailing remains a powerful weapon in the B2B sales and marketing arsenal. Even with the growing popularity of social selling and automation, personalized cold emails still deliver impressive results. In fact, Statista reports that 81% of small businesses are sticking with email as their main channel for acquiring customers in 2024. Thanks to smarter automation tools and AI advancements, cold emailing has become more focused and effective. That said, as inboxes fill up, it’s crucial for this strategy to adapt. Sending out generic, mass emails just doesn’t cut it anymore. What you need now is relevance, precision, and a personal touch. So, let’s dive into the top 10 cold emailing tips that will set you up for success in 2025!